Press Room

Goal Diggers in the news:

January 2006 - OrangeCoast

“From The Publisher”
“You are what you wear” by Aaron Feduk

One day as Rachel Pusateri was taking one of her daily walks, she happened upon a T-shirt that infuriated her. It read “Don’t hate me because I stole your man.”
She wondered why women would wear shirts that cut so deeply at other women. And she was fed up with the negative messages portrayed in that kind of clothing. Believing that what we wear clearly speaks to who we are… (read more)

November 2005 - Tradeshow Week

“Women Get What They Want” by Rachelle Crum

Exhibiting in her second tradeshow, Los Angeles-based Goal Diggers President and founder Rachel Pusateri said… (read more)

October 2005 - The Orange County Register

“Goal Diggers” by Doris Benavides

Where did you get the idea for the business? After a successful 23-year career in the entertainment industry, I resigned my position as general manager of an audio recording studio in Los Angeles and set out to redefine myself. During this time I realized there were so many negative, mean spirited T-shirts out there. At that moment I knew my calling was to make a positive difference. I quickly came up with the company name Goal Diggers as an inspiring alternative to the negative term “gold digger.” (read more)